Hello, I am Marité
I’m your dream Digital Marketing Associate.

Bachelor of Applied Science in Communications
In Progress - Grad Date Dec 2026
Salt Lake City, USA

Core Areas of Study:
• Social Media Marketing
• Communication Fundamentals
• Communication Core
Certificates
Google Analytics
(Google Academy Oct 2023)

Google Ads Display
(Google Academy Oct 2023)

Excel Intermediate
(Linked in Academy Oct 2023)

English Level C2
(English First April 2024)

Social Media Marketing
(Ensign College March 2024)

Who is your customer? 101
(MIT EDX March 2024)

Software and Channels
I know how to use












Skills
Hard Skills
Marketing Strategy
Market Segmentation
Competition Analysis
Industry Research
Create Commercial Strategy to Increase Market Share
Campaign Planning
Marketing Analytics
Analytics Reports
Process Data using Excel (Pivot tables, Graphs, etc)
Social Sentiment
KPI’s Planning
Paid Media Buying
KPI’s Oriented Advertising Strategies
Pixel Tracking
QA to Optimize Budget spend and KPI’s results
Content Creation
Copywriting
Video/Image Editing
Color Strategy
Content Planning/Strategy Creation
Trend Analysis
Soft Skills
Growth Mindset
Proactive
Team Work
Adaptability
Interpersonal Communication
Problem Solver
Project Planning
Results Oriented
People Skills
Time Management
Professional Experience
Marketing Assistant (Full Time)
Jul 2020 - Jul 2023
Administrative Assistant (Full Time)
Aug 2023 - Present
- Increased student enrollment by 30% within 6 months through effective Facebook and Google campaigns
- Analyzed Data with more than 10,000 rows with pivot tables and graphs to measure KPIs and make Reports to make Data oriented Decisions
- Took care of Quality assurance processes observing campaigns daily to ensure proper CPC and other KPI’s
- Improved Market Segmentation in 6 months by Doing Market Research and Analyzing Competition
- Collaborated with marketing team providing more than 15 reports per month, including marketing research benchmarking efforts, including strategies, trends, competitor analysis, and social sentiment
- Performed basic web maintenance by periodically reviewing website to ensure accuracy, up-to-date information, and error-free content, using platforms such as WordPress, WP Bakery Builder, and other plugins
- Pre-designed templates and proficient programming of mass email campaigns/Surveys using Mailchimp, incorporating visually captivating media elements
- Produced basic social media content with tools such as Canva, collaborating with other team members
- Developed Excel system to manage sales funnel from leads to end users
- Handled 5000 requests from students to change programs within one month, working as a team of 8 people
- Succeeded at meetings with frustrated students where solved Degree Planner Issues Daily developing Customer Service skills
- Created a Teams Tool to improve Appointments Time Management and added features to measure KPI’s Weekly, Monthly, and Daily